The 20th Century Fox logo is gold, which is a major connotation of the best at what they do, Olympic champions get gold medals for example. Also the spotlights are a huge connotation of Hollywood. This shows that the company make good enough films to be in Hollywood, where the best films are made.
Examples of films; Marley and Me, Avatar
Dreamworks;entury Fox;
The Dreamworks logo shows that they make the films of your dreams, as the main image is of a man sleeping on the moon, which could be seen as a connotation of sleeping. Dreamworks produce animation films, which target younger audiences, who might dream of the films that they are producing.
Examples of films; Madagascar, Shrek, Kung Fu Panda
Film 4;Film 4 ‘develop and co-finance smart and distinctive feature films’. Their logo is very bold and eye catching, it also features a very large ‘FILM’ This lets the audience know what the company does; it creates and manages films.
Examples of films; The inbetweeners movie, 127 hours.
Paramount;The paramount logo is very powerful in the way that it suggests that its the best at what they do. The logo has many stars around it, which are an obvious feature of celebrity lifestyle. The name is also on top of what appears to be mt. Everest, the tallest mountain on earth, which suggests that is above everyone else. They produce and manage films such as; The transformers series, and star trek.
Take Two Productions;
The main image of this logo is made up of film strips, this is a major connotation of the movie industry, and shows to its audience that they know what they are doing with films.
Universal;The Universal logo suggests that it produces films that are the best in the world, as its shows the name of the company to be bigger than the earth. It also suggests that the films they create are for the entire world, not just for a smaller audience.
Examples of films produced; Fast and Furious, Robin Hood
Vertigo Films;
The word Vertigo means Fear of heights, so this is used in the company’s name to induce that they are above everyone else, and that their productions are the best. Also the logo is red, which like film 4, makes the logo stand out much more and be a lot more noticeable.
Examples of films; Streetdance, Horrid Henry
Warner Bros.
The Warner Bros logo is also gold, much like the 20th Century fox logo, this suggests that it is the best at what they do and produce the best movies. The fact that the logo is high up in the clouds also suggests that they are above everyone else, and the best in the business.
Examples of films; The harry potter series, Sherlock Holmes.